Operational Leadership

for Businesses Ready to Grow Adapt Thrive

With 20+ years of international experience, I help resolve problems, drive change and build a strong operational foundation for long-term, scalable growth.

Hands-on change and operational support
for founders and leading organisations

As a Fractional COO & Operational Change Expert, I bring clarity and structure to how your business runs. When we work together, you’ll get clear priorities, practical ways of working, and stable systems that reduce operational friction and support confident progress from day one.

Does This Sound Familiar?

Your teams are working hard, but they’re out of step and lack direction.
You struggle to organise your priorities and are too busy working in the business that you don’t have time to work on the business.

You wish you had the clarity and structure to implement the change that you want for your organisation.

Whether you want to become more sustainable, want to prepare for exit, investment or next-stage growth, or just want to make sure you have the right operational backbone to support long-term development – that’s where I come in.

When I partner with you, we’ll turn broken processes, inconsistent delivery and uncertainty into predictable outcomes. Resulting in long-lasting change and resilience that scales with you.

Let’s talk about how we can work together.

What We’ll Achieve Together

Fractional COO

for Start-ups and Scale-ups

  • Operationalise your strategy, build solid structures, processes, teams and rhythm of business so you grow your business, spot risks early and turn them into opportunities.

  • Get clear on your priorities and improve performance, delivery, and accountability, resulting in better team alignment and execution.

  • Prepare for scaling, new market, investment, or exit with a business that’s ready to grow.

Change & Transformation

for Established Organisations

  • Change delivery, operational excellence, and transformation support for complex environments.

  • Translate your strategy into practical programmes that improve performance, processes, and governance, resulting in measurable improvements.

  • Mobilise teams and sustain new behaviours by assessing people experience of change, defining clarity around roles and new ways of working, which means faster adoption and better decision-making.

Sustainability & Circularity

for SMEs

  • A practical plan you can implement to embed sustainable and circular practices, resulting in stronger resilience and future-readiness.

  • Identify waste, inefficiencies, and opportunities for improvement, resulting in cost reduction and smarter resource use.

  • Define and translate ESG basics into clear actions your team can follow, so your teams understand why and how to change.

What My Clients Say

Client Quote 02

Hi, I’m Sahar – a hands-on COO and change partner for founders and leaders who want to grow, transform, or build more sustainable operations.

With 20+ years of global experience across operations, change, and sustainability, I’ve worked with ambitious scale-ups, international industry leaders and every size business in between.

Mentor at nlgroeit, helping start-up and scale-up founders to achieve operational excellence, develop a clear growth strategy
& leadership.

Recognised member of SER Topvrouwen (Netherlands Social-Economic Council Top Women organisation)

Partner at First Day Advisory Group, guiding organisations through change, growth, sustainability, and innovation.

The Ways You Can Work With Me

Ico_ Fractional_COO

Fractional COO & Operational Leadership

Hands-on operational leadership to bring structure, clarity to stabilise operations, strengthen ways of working, and resolve issues before they slow the business down.

Fractional COO & Operational Leadership

Hands-on operational leadership to bring structure, clarity to stabilise operations, strengthen ways of working, and resolve issues before they slow the business down.

Founder & Leadership Workshops

Short, focused sessions to diagnose challenges, set priorities, and align on clear next steps.

Trusted by industry leaders across the globe: